Tuesday, April 20, 2010

Believe it or not you can read it!

I cdnuolt blveiee taht I cluod aulaclty uesdnatnrd waht I was rdanieg. The phaonmneal pweor of the hmuan mnid. Aoccdrnig to a rscheearch at Cmabrigde Uinervtisy, it deosn't mttaer inwaht oredr the ltteers in a wrod are, the olny iprmoatnt tihng is taht the frist and lsat ltteer be in the rghit pclae. The rset can be a taotl mses and you can sitll raed it wouthit a porbelm. Tihs is bcuseae the huamn mnid deos not raed ervey lteter by istlef, but the wrod as a wlohe. Amzanig huh? yaeh and I awlyas thought slpeling was ipmorantt.



Three steps to writing articles:

1) Introduction
2) Body (Content)
3) Conclusion

Introduction: I'll start with something that announces the topic, prepares the reader and gently takes them into the body of the article -- something that "tickles" them in order to pull them into the article. (Creating headlines is last.)

Body (Content): Then I prepare the core components of the article (usually, it will be three main points, expanded -- I often use headings for these three core components). Often, I resort to the use of adverbs as bases for expanding on the topics -- my "five honest serving men," as Brian Tracy once said, "which are who, what, why, where and when.

"Conclusion: It's a recap or summary of the article, with a final word -- like the "moral of a story" or a "bottom-line," ending with an actionable step, a question upon which to ponder or a cliffhanger (maybe leading to another article).

Resource from : 4hb.com --By Category--Communicate


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